At the start of the general election campaign Keir Starmer urges "Stop the chaos and vote for change"

May 22, 2024

In his maiden address as general election candidate, Sir Keir Starmer pledged to "stop the chaos" and said that voting for Labour would be "a vote for stability."

The Labour leader attempted to outline his party's message to voters by criticizing the Conservatives' leadership of the nation and emphasizing his party's promise of "change."

at contrast to Rishi Sunak's soggy speech at Downing Street, Sir Keir made his remarks on the election being "an opportunity for change" while indoors in central London.

He said: “Over the course of the last four years, we have changed the Labour Party, returned it once more to the service of working people.

“All we ask now, humbly, is to do exactly the same for our country and return Britain to the service of working people.”

Labour begins the campaign in a strong position, with a 20-point lead over the Conservatives, but with a stiff challenge after suffering its worst defeat in decades in 2019.

Boundary changes have added to that challenge, with Labour needing a bigger swing than Tony Blair achieved in 1997 if the party is to win a majority.

Acknowledging it would feel like a “long campaign”, Sir Keir set out three reasons to vote Labour: “stop the chaos”, “it’s time for change” and his party’s “long-term plan to rebuild Britain”.

He mentioned “change” eight times in his five-minute speech, and repeated “stop the chaos” three times.

After criticising the state of Britain’s public services, rivers and economy, Sir Keir warned that a vote for the Conservatives would mean they felt “entitled to carry on exactly as they are” and “nothing will change”.
In contrast, he said, Labour offered to “turn the page on all that” and “reset both our economy and our politics”.

Sir Keir also drew on his experience before becoming an MP, both as director of public prosecutions and as a human rights adviser on policing in Northern Ireland.

He said: “Service of our country is the reason, and the only reason, why I am standing here now, asking for your vote.

“And I believe, with patience, determination and that commitment to service, there is so much pride and potential we can unlock across our country.”

To receive the best stories in your inbox every day, click here to register for one or more newsletters from The Standard.